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LEXUS AND NSW POLICE LAUNCH 'HI-VIS' HYBRIDS

Lexus Australia has partnered with New South Wales Police to provide two hybrid powered high-visibility police vehicles for its Road Safe and Snow Safe campaigns.

Launched as part of the kick-off to the official ski-season, Lexus GS and RX 450h models will patrol the state's Southern Region, stretching from the Royal National Park on Sydney's outskirts through to the snowfields.

The vehicles will be used at a variety of regional and community based activities across the state, including roadside campaigns, sporting and community events and motorsport events.

Lexus Australia chief executive Sean Hanley said that Lexus' involvement with NSW Police has two purposes.

"Lexus' involvement with NSW Police will assist in their efforts to engage with the community, while also highlighting the flexibility and diversity of the Lexus hybrid vehicle range," Mr Hanley said.

Inspector Jim Fryday from NSW Police Force's Southern Region said the Lexus hybrids will play a pivotal role in local road safety campaigns.

"Road safety remains one of the top priorities for police, and unique cars like a Lexus are a great way to engage with the community and discuss safe driver behaviour," Insp Fryday said.

"The Lexus hybrids will give us an opportunity to talk to people on an informal basis and hopefully make a positive impression about police and what we do.

"One of the hybrids will be our 'Snow Safe' community car throughout the ski season - it will be highly visible and remind motorists to slow down, check for hazards and arrive safe.

"The other hybrid will be used at sporting events, including NRL and NBL games in the Illawarra, V8 Supercars at Bathurst and Sydney, and community events throughout southern NSW," Insp Fryday said.

Road Safe and Snow Safe are initiatives of the NSW Police Force targeting speeding, drink-driving and driver fatigue, with a focus on motorists travelling to and from the snow fields.

The Lexus GS 450h is powered by a petrol-electric hybrid drivetrain developing a combined power output of 254kW and can sprint from 0-100km/h in just 5.9 seconds.

The RX 450h SUV is powered by a 220kW petrol-electric hybrid drivetrain and features an innovative E-Four all-wheel drive system that ensures the ideal amount of grip is applied across all four wheels.

Both models consume just 6.3-litres of fuel per 100km*.

The vehicles will commence duties on the June long weekend.

For further information on Lexus hybrid drive visit www.lexus.com.au/hybrid.

The 'Hi-Vis' hybrids can be tracked via the NSW Police Force Facebook page: https://www.facebook.com/nswpoliceforce.

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* Fuel consumption varies depending on driving conditions / style, vehicle conditions and options / accessories. Source of fuel consumption data ADR81/02 combined cycle.



For further information please contact:

Tyson Bowen
PR manager, Lexus Australia
Ph: 0418 826 936
E: tyson.bowen@lexus.com.au



 
IMAGES
Lexus and the NSW Police Force have launched 'hi-vis' hybrids in advance of the start of the 2014 Ski Season.
Lexus and the NSW Police Force have launched 'hi-vis' hybrids in advance of the start of the 2014 Ski Season.
(L-R) Acting Assistant Commissioner Joe Cassar, Detective Inspector Chris Craner and Inspector Jim Fryday take delivery of their Lexus GS and RX hybrids.
(L-R) Detective Inspector Chris Craner and Inspector Jim Fryday take delivery of their Lexus GS and RX hybrids from Lexus Australia's Corporate Manager for Sales and Operations Adrian Weimers.
(L-R) Acting Assistant Commissioner Joe Cassar, Detective Inspector Chris Craner and Inspector Jim Fryday take delivery of their Lexus GS and RX hybrids.